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Background

Creative Hair Studio is a mobile non-surgical hair loss specialist based in North London. They are also one of London’s leading hair loss expert and wholesale suppliers of human hair extensions, hair replacement systems, wigs and hair-care equipment and products for men and women. They wanted a new website to replace their existing website and it needed to be simple, creative and easy to use with ecommerce and shopping bag features so that they could sell their products as well as advertise their mobile services within London.

Solution

In the brief we went through a several examples as well as looked at their existing website to get an idea of the layout that they liked. We also looked at elements from the old website that they were not happy with. We then discussed all the online shop requirements and the process a visitor would follow. We designed the home page to be creative and very visual by using full width image banners and call to actions to make it easy to navigate. In regards to colour scheme we went with their logo colours as the general colours for the website however instead of the dark background colours of their previous website we decided to go with lighter colours to give it a brighter and cleaner look. We used great stock images together with their product images on the home page in different layouts to give it that modern and clean website feel. We used our ecommerce platform which is with some great features to provide them with a platform to sell and manage their products online. The content was taken from their existing website and restructured a bit to fit the new layout as well as the layout of the inner pages. For the inner pages we also added a bit of a more creative approach by adding background images with transparent header sections to give a nice feel to the pages as you land on them and together with the new content structure and layouts it really made the pages look interesting. We also added a contact form and map on the home page for the visitor to quickly send them a message. Their contact information was also added in the header and footer sections to make sure it is easy and quick for the visitor to get in touch with them.

Reaction

The client was very happy with the end result and the website will now complement her products and brand while at the same time provide a great platform where they can advertise their products as well as advertise their services.
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Website designed by Stephan Theron

About 

Nina Nortje is a Senior Designer at bOnline Ltd. In her posts she shares tips for creating a beautiful business website and getting the most out of bOnline’s website design tools.

http://www.bonline.com/blog/small-business-website-week-creative-hair-studio/

On – 15 Sep, 2017 By Nina Nortje

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